Having a professional presence on social media is almost a necessity these days, and while most often we hear about B2C companies engaging with their customers on social media, more and more business professionals look…
For large and small businesses, with the semi-new popularity of brand management comes skepticism and question as to whether or not it’s really as important as some businesses make it out to be. But for…
Social Media Marketing The following is a graph showing Google’s volume of searches for “social media marketing”, compared to “TV advertising” just as an example, over the last five years. Social media marketing has recently…