Search engines are changing. SEO is not dead; it’s evolving with search. Google pushes updates out almost daily, and as the most advanced AI continues to learn and improve, the task of search engine optimization becomes more difficult. A few years ago, everyone could call themselves SEO experts, but those days are gone and with […]
KKom Marketing Blog
KKom Marketing's blog contains a wide variety of critical marketing knowledge for small businesses.
3 Big Corporate Blogging Mistakes
Corporate blogging used to be far simpler than it was a few years ago. Posting a few tips or advice related to your niche was generally enough to increase traffic to your product or service website. Now it’s a lot more competitive. To produce quality content, it’s often best to have a real understanding of […]
Corporate Blogging Best Practices Part 2
In our previous post we started with developing personas for your blog audience, planning out content, and ways to do research that would help to round out your corporate blog strategy. Let’s continue the list into a few more areas which are also very important to ensure your blog is worth the time being put […]
Corporate Blogging Best Practices: Part 1
What is a corporate blog? Simply, this is a blog written and used by a business or organization to further its goals such as increasing sales and customer loyalty. According to a survey, websites that provide an active blog have 55% more traffic coming to their site. But you can’t write just any old thing and […]
SEO Content Strategy Tips to Massively Increase Website Visits
Content strategy makes up a large portion of your SEO needs. The top three ranking factors as of today are reviews, links, and fresh, quality content. It might be tempting to throw together a few articles and share them on social media, but anyone (including your competitors) can do that just as easily. So planning […]
How to Improve SEO With a Blog
First let’s answer an important question: what is a corporate blog, and why does it matter for your business? Corporate Blog Definition A corporate blog is essentially a blog (discussions or informational-type articles posted on a website) created by a business for the purpose of educating clients, other industry professionals, or describing products or services […]
4 Reasons to Hire a Digital Marketing Agency
As a business owner, you’ve likely gone between the ideas of expanding your internal marketing team and hiring a marketing agency to handle it all for you. Here are a few benefits to hiring an agency that your internal team may not be able to match. Time for Changing Trends and Maintaining Skills The world […]
Facebook Local Competing with Yelp?
Facebook is at it again with a useful development! The Facebook Local app was recently revamped (from what used to be the Events app) to become a real player in the fight to be the best local information provider. I think they stand a real chance at making this great since so many people already […]