Search engines are changing. SEO is not dead; it’s evolving with search. Google pushes updates out almost daily, and as the most advanced AI continues to learn and improve, the task of search engine optimization…
Corporate blogging used to be far simpler than it was a few years ago. Posting a few tips or advice related to your niche was generally enough to increase traffic to your product or service…
In our previous post we started with developing personas for your blog audience, planning out content, and ways to do research that would help to round out your corporate blog strategy. Let’s continue the list…
What is a corporate blog? Simply, this is a blog written and used by a business or organization to further its goals such as increasing sales and customer loyalty. According to a survey, websites that provide…
Content strategy makes up a large portion of your SEO needs. The top three ranking factors as of today are reviews, links, and fresh, quality content. It might be tempting to throw together a few…
First let’s answer an important question: what is a corporate blog, and why does it matter for your business? Corporate Blog Definition A corporate blog is essentially a blog (discussions or informational-type articles posted on…
As a business owner, you’ve likely gone between the ideas of expanding your internal marketing team and hiring a marketing agency to handle it all for you. Here are a few benefits to hiring an…
Facebook is at it again with a useful development! The Facebook Local app was recently revamped (from what used to be the Events app) to become a real player in the fight to be the…
This is the third part in our series to learn how to avoid local SEO issues and be at the top of your local business game. Now it’s time to talk about local business listings,…
Let’s pick up where we left off in our last blog post How to Avoid Local SEO Problems Part 1: Business Plan and Location. Now we’ll move on to the big kahuna: the all-important website….
The web and search engines are constantly evolving. Google has been working on making “search” a personalized experience for each individual person, so based on search history you and I see the results most relevant…
As we’ve been talking about lately, local SEO can make or break your small business, especially if you’re only able to serve your local community. Everyone these days looks online to first find your product…