Many people these days are after a good experience, to be entertained or to learn something valuable and relevant to their lives. Does your business provide this added value? With the increasing levels of competition…
Lots of businesses are enjoying huge profitable success with an investment into their digital presence. With the ability to measure with a fine-tooth comb what is and isn’t working allows for some major advantages over…
Social Media for Business Part 2 Social media for businesses may still sound frivolous to some, but it really has become an important factor for Google rankings as well as for building customer trust and…
Using Social Media For Business Let’s start with a social media definition: Websites and apps allowing users to network socially for fun or professionally in the case of LinkedIn, and create and share content like…
Many companies are aware of the increasing need and want for content – good quality, meaningful content – to capture the attention of just a minuscule percentage of the one billion daily internet users. But…
The following is a graph showing the search engine volume of searches for “content marketing” over the last five years, compared to “tv advertising”, and it appears that a new trend is afoot (Google Trends)….
If you have a good online business, then you or one of your data people are familiar with analytics. Extracting important information out of piles and terabytes of data to implement changes in your core…
“Never let your campaigns write checks that your website can’t cash” – Avinash Kaushik Having a website is a valuable (and 100% necessary) asset in today’s consumer world. It shows your legitimacy and is a…
Everyone is rushing online to be heard, seen, bought! But there is definitely still something to be said about a nicely printed souvenir from a business or event. These types of things, as they become…
Digital marketing has become a must for many companies, especially the ones that have built a presence solely online without any sort of physical store at all. With this development has come some fantastic ways…
I think it’s safe to say that having a great brand is the goal of every world-class business out there today. So what defines a strong brand, and how do you know if your business…
As consumers, we have our own experiences with different brands…McDonald’s…Green Bay Packers…Toyota. The mention of a name, the smell of a french fry, the last game that caused a team not to go to the…