The last step in this series of B2B internet marketing strategies is all about being heard. Even if you’re reaching a good audience, are they reaching you and then leaving right away? Create Commitment Make it very easy for people to get in touch and stay in touch through the website, social media, or any […]
B2B Marketing
B2B Internet Marketing Strategies Part 2: Be Seen
The first step in a successful B2B internet marketing strategy we talked about was to be found using techniques like having a good website, using the most up-to-date SEO practices, listening to competitors and customers on social media, etc. The second step for great digital B2B marketing is to be seen. With brand loyalty being […]
B2B Internet Marketing Strategies Part 1: Be Found
The first step in achieving business success online is by first being found, and not only that, but being found by the right people (the ones that will do business with you of course). A Great Website The first place people will look online, or the first thing people will likely find especially while searching […]
B2B Branding: What Not To Do
I think it’s safe to say that having a great brand is the goal of every world-class business out there today. So what defines a strong brand, and how do you know if your business is on its way to worldwide success or will be eaten alive this year by the local competition? No obvious […]
B2B Branding Checklist: Implementing Your Brand Strategy
So far we’ve brainstormed your business goals, figured out what you want your brand to stand for, we’ve built your B2C or B2B brand strategy, and now it’s time to implement! Let’s recap the other steps so you can check them off as you read: ⬜ Determine your business goals for: ⬜ This year ⬜ […]