Many brands are unaware of the importance web design holds when generating online traffic and telling your story to the world. Web design surely helps tell your brand’s story, but only if you use it the right way.
The housing market is at its highest point since the crash, and seems likely to keep rising for the next few years. As of April 2018, the US Census Bureau announced an official number of…
Every business that wants to thrive for many years to come will do so more successfully if values and goals are clearly written and understood by everyone within the company. If everyone knows the real…
Content strategy makes up a large portion of your SEO needs. The top three ranking factors as of today are reviews, links, and fresh, quality content. It might be tempting to throw together a few…
First let’s answer an important question: what is a corporate blog, and why does it matter for your business? Corporate Blog Definition A corporate blog is essentially a blog (discussions or informational-type articles posted on…
The last step in this series of B2B internet marketing strategies is all about being heard. Even if you’re reaching a good audience, are they reaching you and then leaving right away? Create Commitment Make…
The first step in achieving business success online is by first being found, and not only that, but being found by the right people (the ones that will do business with you of course). A…
I think it’s safe to say that having a great brand is the goal of every world-class business out there today. So what defines a strong brand, and how do you know if your business…
As consumers, we have our own experiences with different brands…McDonald’s…Green Bay Packers…Toyota. The mention of a name, the smell of a french fry, the last game that caused a team not to go to the…
So far we’ve brainstormed your business goals, figured out what you want your brand to stand for, we’ve built your B2C or B2B brand strategy, and now it’s time to implement! Let’s recap the other…
Business branding has long been important for some companies, and an afterthought for others. Those that have successfully reached a global level have been putting branding at the forefront of their business efforts. But why?…
Having a professional presence on social media is almost a necessity these days, and while most often we hear about B2C companies engaging with their customers on social media, more and more business professionals look…