Digital marketing tools have become essential in order to lead the marketing game.
Marketing in a Digital World
You want your business to reach more people. But it becomes harder with people having exposure to so much information out there. How would your message reach people going through the clutter and chaos of information?
Your website is one of the most important parts of your marketing efforts and can be the foundation for your entire business if you provide services, do business around the world, or run an e-commerce company. Website visitors are easily frustrated and “bounce” or leave if something doesn’t load fast enough or if a shopping […]
Every business that wants to thrive for many years to come will do so more successfully if values and goals are clearly written and understood by everyone within the company. If everyone knows the real meaningful reasons behind why the business exists, it will provide added motivation and purpose to the work being done. When […]
Corporate blogging used to be far simpler than it was a few years ago. Posting a few tips or advice related to your niche was generally enough to increase traffic to your product or service website. Now it’s a lot more competitive. To produce quality content, it’s often best to have a real understanding of […]
Let’s pick up where we left off in our last blog post How to Avoid Local SEO Problems Part 1: Business Plan and Location. Now we’ll move on to the big kahuna: the all-important website. Whether you have one already, just started one recently, or are thinking about it now, here are some things to […]
The web and search engines are constantly evolving. Google has been working on making “search” a personalized experience for each individual person, so based on search history you and I see the results most relevant to us. Small Business SEO Elements Keyword Analysis + Quality Content One of the most important factors today with ranking […]
If you know a little about SEO already, you know the rules change constantly thanks to Google and the people trying to cheat the system. When it comes to local SEO, especially for a small business that can only serve the local area, it’s imperative that you show up on the top few search results […]